By Karen Wehrle
Every time you write a blog post for your online home business, you create a piece of content on the web aimed at building customer relationships. Think of yourself as the loopy part of hook and loop tape. Offer a soft, grabby connector for your customer’s searching hooky part.
How to Be Fuzzy, Soft [...]
This is a story that was shared with me many years ago in a college business class:
We’ve all had friends in our circle who were known as “Mary & John”, and when “John” split “Mary” was alone. Mary was the “odd” number at the dinner party and we were all concerned about her. Well, today [...]
by Mark Henson
I finally found a reason why my wife should do all the laundry:
I can no longer distinguish between my wife’s and my daughter’s clothes.
If it is pink, red, or girly in any way, there’s a high likelihood that I will sort it into the wrong pile. This results in a kind [...]
Continue reading about What My Customers & My Laundry Have In Common
by Kevin Stirtz
It seems natural customer loyalty would follow good service. If you get what you want and you are treated right, why would you not return to a business? But sometimes it’s useful to have more than an intuitive argument. So I have done a bit of research [...]
Continue reading about The Link Between Customer Service & Customer Loyalty
by: BMA Editorial Team B .
Here I go over 6 ways to getting repeat customers and referrals for more revenue:
#1 Value. Sure they could have saved an extra $50 buying from “Joe Schmoe’s”, but you offer quality merchandise, and for less. Offering quality products at reasonable prices never goes out of style. [...]
Continue reading about The Top Ways to Getting Repeat Customers and Referrals
In this classic best-seller, “How To Win Friends And Influence People,”, Dale Carnegie’s second chapter is entitled “The Big Secret of Dealing With People”. The secret is summed up in this principle: Give honest and sincere appreciation.
Carnegie said there is only one way to get anybody to do anything — by making the person want [...]
Continue reading about 2 Little Words That Work Marketing Magic
By Aileen Bennet
I often start my speeches by asking members of my audiences, “What business are you in?” I usually get a whole range of answers, even from within the same company, and they are very insightful. I really only ask the question to remind them of one thing — they are [...]
Continue reading about We Are All In The Business Of Building Relationships
What does love have to do with sales? Any time you have a relationship with your friend, your neighbor, and everyone, you are selling yourself and putting your integrity on the line. Relationship selling takes on a multitude of forms.
However, the quote, in my opinion, is faulty. If everyone acts righteous [...]
Continue reading about What does love have to do with sales?
by Becky Carroll
I am sitting in my local coffee shop (a big brand, not Sbux) and wondering what I want to blog about. I am the only customer sitting in here on a Saturday afternoon, so perhaps the employees forgot about me. What disturbs me is the LOUD conversation I am hearing [...]
Continue reading about In Customer Service, You Are Always On Stage
by Kevin Stirtz
More and more customers are going online before AND after they do business with a company. They’re getting smart about using online tools to make the best decision about who they do business with.
To thrive in this new world of connected customers you need to do more than ever to [...]
Continue reading about How to get amazing online reviews from your customers
